A 6-week 1:1 coaching program for Australian CEOs and senior leaders. You leave with a fully configured personal AI environment, six purpose-built workflows, and the operator's instinct to run it yourself.
There are hundreds of AI apps targeting senior executives right now. Email assistants. Scheduling tools. Meeting summarisers. Most of them are designed for one thing: to do the thinking for you, lock you into a subscription, and sit on a dataset of your most sensitive business communications.
That's not operator thinking. Operators don't hand their P&L data to a third-party SaaS and hope for the best. They build systems they understand, control, and own.
The ProjxAI Executive AI Operator program teaches a different approach. Six weeks of 1:1 coaching, grounded in 30+ years of operating Australian digital businesses. You configure your own environment. You build your own workflows. You learn to prompt for your context, not someone else's template. And at the end, you run it yourself.
“The good news: most executives don't need a custom AI platform. They need three workflows automated and someone who'll show them how to run it.”
Six weeks. One hour per week. 1:1 with Michael Collicoat. Six workflows built, documented, and running before the program ends.
Discovery & stack audit
A 30-minute intake session. We document your current tools, communication habits, and priorities. This shapes every subsequent session — generic prompts don't exist in this program.
Set up your AI environment
Choose and configure the right AI stack for your context — Claude Cowork, Claude Pro, ChatGPT Pro, or a hybrid. No data leaves your environment. You leave with a working setup, not a demo.
Email triage and summarisation
Build a daily email workflow: triage by urgency, surface the decisions that need you, draft responses in your voice. You reclaim 30-45 minutes per day from your inbox.
Meeting prep and follow-up
Build a meeting preparation system (agenda context, key questions, background brief) and a post-meeting follow-up workflow (action extraction, decision logging, follow-up drafts). Never walk into a meeting under-prepared again.
Competitive intelligence digest
A daily or weekly briefing that surfaces competitor moves, market signals, and industry news — filtered for what actually matters to your business. Configured once, runs itself.
Communication automation
Build a workflow for content you produce at regular intervals — LinkedIn updates, internal team communications, board reports, client newsletters. Your voice and style built into the system.
Personal knowledge management + 12-week operating plan
Build a persistent memory layer: a system that holds your business context, past decisions, and key relationships so you don't re-brief AI from scratch every session. Leave with a written 90-day plan for running your AI environment independently.
Every deliverable is configured for your role, your tools, and your operating context. Nothing generic.
Full personal prompt library — curated for your role, voice, and industry
Configured AI environment — set up, tested, and running in your preferred tools
Six purpose-built workflows — email, meetings, intelligence, communications, knowledge management
Written 90-day independent operating plan
Custom skills or automations built where relevant (Premium program)
Optional: Monthly check-in
After the program, continue with a 30-minute monthly check-in to refine workflows, add new capabilities, and stay ahead of what AI can do for your business. $500 + GST per month, no lock-in.
CEOs typically buy this personally. One invoice, no committee approval. That's intentional.
Standard
6-week program
Six weekly 1:1 sessions (1 hour each). Full suite of workflows built and documented. Best for executives who want to operate AI themselves, with expert guidance.
Book a Clarity CallPremium
12-week program
Six foundational weeks plus six weeks of deepening — one custom skill or automation built to spec during the extended program. For executives who want a more comprehensive build.
Book a Clarity CallGroup Cohort
3–5 executives
Monthly cohort intake. Shared learning with private 1:1 setup sessions. Best value for leadership teams who want to build AI capability across the executive layer.
Book a Clarity CallThis program works best when the executive wants to own the system, not just use it.
CEOs and founders
Running an Australian business of 5–100 people. You use AI tools occasionally but haven't built a system. You want to be the operator, not the student.
GMs and senior leaders
You have P&L responsibility and a lot of communication overhead. You want to reclaim time without handing your business data to a third-party app.
Executives who've tried apps
You've tested Lindy, Reclaim, or similar tools and found them either too locked-down or too opinionated. This program builds your AI environment your way.
This probably isn't right for you if…
You want someone else to build and run your AI system for you — that's a different service (see AI Workflow Implementation). This program is for executives who want to operate AI themselves, with expert guidance. There's no passive option here.
Michael Collicoat is a 30+ year Australian technology and digital operator. GM-level roles, P&L responsibility, multi-million-dollar marketing budgets owned in-house. He has built and run production AI and automation systems inside operating businesses — not as a consultant hired in from outside, but as the person responsible for the result.
Every workflow in this program is one Michael uses himself. The instinct he's teaching — “what's worth doing this quarter?” — comes from three decades of making that call with his own budget on the line.
Start with a free 15-minute Clarity Call. We'll confirm the program is the right fit before you commit to anything.